Resources
Field notes for lean marketers.
The latest essays from the Lean Marketing Machine blog, plus the LMM Podcast for marketing teams expected to deliver like a team of fifteen.
From the blog
Latest musings
Blog8 Sept 2026
Media intelligence has an intelligence problem
Marketing teams don't need more data. They need signal-to-publish intelligence.
Read article →
Blog30 Aug 2026
Building an AI-native business
What happens when AI runs your backend, not just your front end. Why bolting AI onto legacy stacks is a fast track to technical debt, and what building AI-native from day one looks like.
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Blog16 Aug 2026
The origins of the 'trendjack'
What trendjacking actually means, why it matters just as much in B2B as it does in B2C, and how the name behind trendJack came about.
Read article →The LMM Podcast
Lean. Marketing. Machine.
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