Guides

Content intelligence, explained properly.

How to newsjack a moment, how AI agents help social, comms and marketing teams manage content, how to monitor competitors without a big team, and how to choose media intelligence software when you are one or two people.

Comparing tools? Start with why trendJack fits a small content team.

Guide

Trigger-based selling: a practical guide

A prospect in the news, a funding round or a competitor move can open a conversation. Here is how founders and lean sales teams spot the right trigger and reach out with relevance.

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Guide

trendJack vs media monitoring tools: where Jack fits

A fair comparison of monitoring, PR and scheduling platforms, and why a lean content team might choose a signal-to-draft workflow instead.

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Guide

How to newsjack: a practical guide for marketing teams

Newsjacking works when you spot the signal early, judge the fit fast and publish while the story is still live. Here is the workflow, and the tools that make it repeatable.

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Guide

Social listening vs media intelligence: what is the difference?

Both categories promise intelligence. One counts mentions, one is supposed to explain them. Here is what each actually does, and what neither delivers.

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Guide

AI agents for marketing teams: the practical guide

Marketing AI agents are moving from chat assistants to teammates that monitor, decide and draft. Here is what agentic AI marketing means in practice, and where MCP fits.

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Guide

How to monitor competitors without a big team

Competitor monitoring fails for lean teams because it is treated as a research project. Run it as a daily feed of relevant moves instead.

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Guide

Best media intelligence tools for small marketing teams

Enterprise media intelligence was priced and designed for teams of fifteen. Here is how to choose when you are one or two people.

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Guide

Media intelligence for revenue teams

The team that reaches out first usually wins the deal. Media intelligence is no longer just for marketing: it is how sales, PR and comms teams spot the trigger and move before competitors do.

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